• Need to make fairly regular updates to their website
• Need to add new content to the website
• Require a dynamic website
• Keep in regular contact with their end users

Clients that don't necessarily need a CMS but can benefit from one will be able to :

• Have access to better reporting including monitoring their users' surfing trails
• Make changes to the website at their own convenience
• Create a wider presence on the internet by adding new content thereby increasing traffic to the site.